KING COFFEE TNI

King Coffee coffee chain leverages the experience and values of Trung Nguyen franchising chain – a well-known brand under Trung Nguyen Group owned and built by Madame Le Hoang Diep Thao nearly 20 years ago. Converging the quintessence of coffee industry, King Coffee chain takes on the role of re-building the third wave of coffee that Trung Nguyen successfully laid the foundation before. Under the leadership of the coffee leader with 20 years of experiences in the coffee industry and a deep understanding of developing the franchising system (Trung Nguyen is Vietnam’s first brand that put in place the franchising business model), King Coffee entered the coffee chain market with a strong and assured position.